A Guide to selling products on Amazon

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Retail is one of the liveliest industries from the moment it emerged on the market. Thanks to the internet, becoming part of this industry as a seller has become easier than ever. Yet, this doesn’t mean that you can start a business like this in any way you want. Creating a website from scratch is not an easy task and attracting potential customers is even more difficult. But, by selling products on Amazon you should be able to avoid complicated situations like this.

What makes launching an Amazon-based business a good idea?

There is more than one good reason why you start selling things on Amazon right away. First and foremost, Amazon is an online marketplace that is visited by millions of people on a daily basis. People from all over the world are placing orders every day. As a matter of fact, Amazon has created a few different local versions of their marketplace like Amazon India, Amazon UK, Amazon Germany in order to make it easier for both sellers and buyers to offer and buy products. Now compare this to launching a brand new site. In this case, you will need a web design agency or a web developer, and you will need to learn how to manage a website. But, what’s even more important is that you will have to spend a lot of time and energy on attracting clients. All these things are easier when you are working on Amazon where you can simply list your products and watch as thousands of people are taking a closer look at your offer.

In addition, modern online shoppers are worried about their safety. They don’t feel comfortable sharing their personal information on a brand new website. Amazon, on the other hand, is a website that has been present on the online market for over 20 years. They have a strong reputation and great online security. So, cases of frauds and identity thefts are almost impossible when you are dealing with Amazon.

How can I sell products on Amazon?

The first step is to create a seller account on this site. Keep in mind that there are two different seller accounts. First and foremost, there is a basic seller account which is completely free. But, this account will work only if you are selling less than 35 products per month. You can list these products in twenty different categories. The only thing you have to pay is a fee for sold products via Amazon. In case you are ready to expand your business, you can start using a Pro seller account. There’s a monthly fee associated with this account, but you can list as many products as you want and use all the categories.

Read all the pros and cons of having one of these two types of Amazon seller accounts before you make a decision. Generally speaking, it’s better to try the basic one first because it’s free. The good thing is that you can upgrade and migrate to a pro account at any point without any limitations.

Products that you can offer on Amazon

It doesn’t matter whether you are starting an online business via Amazon or you have a website, you must spend some time thinking about the products that you want to offer online. As we said before, people are selling many different types of product here.

But, if you want to limit your choices and opt for the solution that’s best for you, it’s a smart idea to choose one of these three options. First of all, you can sell used goods. If you analyze Amazon’s offer, you will find many second-hand DVDs, Blu-Ray discs, books and other things there. The other option is to start selling products from wholesalers. This is a conventional business model in this industry. It definitely pays less than selling your own products, but there’s less risk involved. So, the third option is to sell your own product. In case you have a certain talent, knowledge or product idea, you can turn them into a business. Depending on the success of your product, you can expect a great profit because people are always looking for unique products.

Analyze order fulfillment methods

One of the most important aspects of this business operation is to figure out how to deliver paid goods to customers. Luckily, Amazon is here to help all of its users. What’s even better is that you have more than one option to choose from. Of course, every order fulfillment method comes with some pros and cons and by learning more about them you should be able to make the best choice.

First of all, it is possible to take care of this process on your own. For instance, if you are creating products in your home, you can send these paid products on your own too. This will cut you some expenses, but it will also take some of your time too.

The other option is to become a partner with Amazon and let them send out products you’ve sold. FBA or Fulfillment by Amazon can help you save time and guarantee good customer experience. In the end, you have another good option and that’s to ask the wholesaler to take care of this activity. Well-established wholesalers have great shipping networks that guarantee fast and safe delivery.

A few other tips that can help you sell more on Amazon

Selling on Amazon is not a difficult thing with a good strategy. This strategy must include a few different things like writing good product listings that will help you stand out from the crowd. In addition, you should encourage your customers to write reviews and leave ratings. From time to time, you should check the offer of your competitors and adjust your offer if needed.

Now that you know how selling products on the world’s most popular online marketplace look like it’s time to get busy. Use this guide to create a successful online retail business with the help of Amazon.